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If your small business needs a website, consider building your website with WordPress. Although there are plenty of WordPress alternatives designed for different types of businesses and users, WordPress is a popular content management system with many small business WordPress themes to choose from.
WordPress’s popularity is, in part, due to its ease of use. Rather than needing to code, you can simply install WordPress themes and WordPress plugins to quickly design and extend the functionality of your website.
In this post, we’ll focus on WordPress themes that can help you advertise, operationalize, and, if you choose, scale your small business. Below, let’s take a look at the top WordPress themes and why they’re ideal for small businesses.
Best WordPress Themes for Small Business
1. Divi
Divi is one of the most powerful multi-purpose WordPress themes currently available. With over 800 demo designs and a front-end page builder, Divi offers virtually unlimited creative possibilities.
The Divi theme is powered by Divi Builder, a drag-and-drop page builder that comes with over 40 modules for forms, calls-to-action (CTAs), testimonials, sliders, and more. That means you can create effective and high-converting landing pages on your site without writing a single line of code. Plus, you can save and reuse your designs in the future.
There are over 75 layout packs — 554 layouts in total — specifically designed for businesses. You can take a look at the homepage layout from the Coffee Shop pack below.
Highlights
- Front-end page builder
- Built-in modules for forms, CTAs, and other conversion features
- Responsive design and editing
- 500+ premade business layouts
Price: $89 per year or $249 for lifetime access
2. Astra
Astra is a highly customizable and responsive WordPress theme that is ideal for businesses looking for a site that focuses on design first. With the theme, you can customize nearly any part of your site, including headers, footers, sidebars, blogs, and more.
Astra comes with 300+ professionally designed demo sites called starter templates. Many of these starter templates are designed for small businesses. There are also specific designs for restaurants, agencies, stores, travel agencies, trainers, and many other business types. Templates can be imported with a few clicks, modified with images and text, and published as live websites.
And since Astra is compatible with major page builders like Elementor and Beaver Builder, it is easy to build websites in your favorite environment without coding knowledge. You can see Astra in action in the Online Cook Course template featured above.
Highlights
- Responsive design
- Custom header/footer builder
- Starter templates for different business types
- Compatible with Elementor, Beaver Builder, WooCommerce, Gutenberg, and most major WordPress plugins
Price: $47 per year for Astra Pro and $169 per year for the Mini Agency Bundle
3. Sydney
Sydney is one of the most popular business themes in the market, downloaded more than 100,000 times on WordPress.org. It’s a great option for many types of businesses — from agencies to construction companies to restaurants and beyond. With over 15 starter sites in Sydney Pro, you have all the options you need to build a beautiful and well-designed site.
Since it’s built on Elementor, it’s easy to get a site up and running quickly. With the theme, you get many features that make it possible to customize your site. Choose from a variety of header styles, menu options, blog post styling, and button stylings to match the design to your brand.
Highlights
- Free versions include three starter sites; pro includes 15 starter sites
- Integrations with Elementor, WPML, Polylang, WooCommerce, LMS, and Toolset
- Works with Gutenberg
- Easy to customize header and footer options
- Built without jQuery
Price: Free version available. $69 for a Pro license.
4. Betheme
Betheme is a popular WordPress theme that’s great for small business owners. The theme is trusted by over 250,000 customers and includes over 650 pre-built sites. Additionally, Betheme includes unique features such as live search that make it easy to display results in real time and improve the search experience.
Included in the theme is BeBuilder, which makes it easy to create pages. Choose from over 100 sections, 80 blocks, and 650 sites. Drag and drop items onto the page, make adjustments, and start building a site with no coding required.
Highlights
- Live search that displays results as you type
- Can copy content from any given Betheme’s pre-built websites with just one click
- Includes three page builders (BeBuilder, BeBuilder Blocks, and BeBuilder Woo)
- Compatible with WooCommerce and Elementor
Price: $59 for a regular license
5. Entrepreneur
Entrepreneur is another ideal option for entrepreneurs looking for a responsive theme that’s easy to set up and use. In fact, according to the developers, Entrepreneur only takes three minutes to set up.
With this premium theme, you can book appointments and accept payments on the front end of your site. Since it can automate your booking process, Entrepreneur is suitable for hairstylists, coaches, personal trainers, contractors, and physicians.
In addition to a live page builder, form builder, and demo importer, Entrepreneur also comes with over 20 page templates, 40 widgets, and hundreds of design options specifically created for small businesses. This makes it easy for anyone to create and manage a website.
Highlights
- Responsive design
- Three-minute setup process
- Built-in scheduling and booking system
- Front-end page builder
- Form builder
- 20 pre-designed templates
Price: $59 for a regular license and six months of support
6. X Theme
X is one of the fastest-selling themes available in the ThemeForest marketplace. It’s an affordable option for all types of businesses, from restaurants to tech companies, salons, bands, gyms, nonprofits, and more.
What’s unique about X is that it’s not a single theme — it’s a package of four “stacks” or design styles that suit different business purposes. Renew, for example, is a flat design that works perfectly for creating landing page websites.
In addition to these stacks, X also comes with the powerful front-end editor Cornerstone that supports inline editing, dynamic and nested content, custom fonts, global blocks, and dark mode. The latest version comes with even more functionality, including a layout tab, row layout element, Flexbox functionality, and an Elements API, among other recently added features.
Another thing that sets X Theme apart from others is its fluid, responsive design. That means the design doesn’t change at fixed breakpoints. Instead, element widths are percentage-based so that your site looks great on all screen sizes, even the “in-between ones” like the 27” iMac, 11” netbook, Kindle Fire, and Android phone.
Highlights
- Includes four design stacks for different businesses
- Powerful front-end editor
- Offers advanced features like inline editing, dynamic content, and global blocks
- Layout functionality
- Fluid responsive design
Price: $59 for a regular license and six months of support
7. Intact
Intact is a useful WordPress theme for small businesses and entrepreneurs. With 12 demos for different business purposes, from a design agency homepage to a 404 error page and one-click install, Intact is a great way for any kind of business to build a functional website.
In addition to its pre-designed templates, Intact offers a responsive design, a 12-column grid, and a powerful admin panel with over 30 shortcodes, CSS3 animations, and parallax scrolling effects. These and other design features enable you to build a complex website without coding.
Highlights
- 12 fully-featured demos
- One-click installation
- Responsive design
- Powerful admin panel
- Advanced design features, including CSS3 animations and parallax scrolling
Price: $59 for a regular license and six months of support
8. Salient
Salient is a responsive multi-purpose theme that appeals to small business owners looking to create a truly unique WordPress site.
Salient comes with a built-in library of 330 professionally designed templates and a front-end editor with over 60 elements. It also integrates with WooCommerce with multiple product styles, custom gallery options, advanced layout options, and AJAX cart. With these tools, you can build complex websites with portfolios, blogs, and stores. For customization, Salient offers grid styles, slider and carousel options, animations, adaptive images, and more.
In addition to these impressive functionalities, Salient is regularly updated with new features. This makes it suitable for small businesses and freelancers such as restaurant owners, agencies, photographers, and other service-based sectors that want to regularly improve their sites.
Highlights
- Responsive
- More than 300 templates
- Front-end editor with 65 design elements
- Custom integration with WooCommerce
- Regular updates
Price: Price: $60 for a regular license and six months of support
9. Electro
If your small business is focused on electronics, the Electro theme is for you. Electro is a crisp, fully customizable WordPress theme. It also supports WooCommerce integration, meaning you can transform your website into an online storefront in no time.
With Electro, choose from seven customizable homepages and multiple multi-vendor marketplace pages. Electro is designed for the web but is also mobile-ready.
Electro makes designing your website easy — no coding necessary! Customize the Electro WordPress theme with Elementor or use the drag-and-drop layout to customize the three pre-made templates.
Highlights:
- Multiple customizable homepages
- Elementor editor
- Drag-and-drop editor
- WooCommerce integration
Price: $59 for a regular license
10. Ultra
The most powerful and flexible theme created by Themify, Ultra is a responsive theme with a stunning visual design and useful features.
Ultra comes with 29 demo sites that can be imported in one click. Each is designed for a unique business niche and purpose, including yoga studios, construction companies, fitness trainers, churches, sushi bars, and more. There are also 60 additional layouts included with the theme.
Like any Themify theme, Ultra comes with the Themify drag-and-drop page builder. What’s unique about Ultra is that it has 12 add-ons available that are perfect for small businesses, like a countdown timer, progress bar, timeline, counter, pricing table, maps, and contact forms.
Other customization features included smart layout options, section scrolling, a built-in mega menu, animated background colors, and image filters.
Ultra also supports a WooCommerce integration, so your shop is automatically matched with the overall theme appearance to provide your customers with a seamless ecommerce experience.
Highlights
- Responsive design
- 29 demo sites for all business types
- 60 page layouts
- Themify builder
- 12 builder add-ons
- Advanced design options, including section scrolling and image filters
- WooCommerce integration
Price: $59 for one theme per year, $89 for 42 themes per year, $249 one-time fee for lifetime access
11. Cleanstart
Cleanstart is one of the best WordPress themes for small businesses. This multi-purpose theme is clean, responsive, and effective for building small business websites.
Cleanstart is professional and stylish, with easy-to-use features, including a page builder, shortcodes, enhanced theme settings, and widgets that allow you to customize the theme without coding. It’s also WooCommerce ready, so you can easily set up an ecommerce shop on your website.
Highlights
- Responsive
- Built-in page builder
- Enhanced theme settings
- WooCommerce ready
Price: $49 for a regular license and six months of support
12. Simple Business
Simple Business is a minimalist theme designed for small businesses. This theme is so simple that you can create a website in a few simple steps.
Simple Business has a layout optimized for images and a fully loaded options panel. Using this panel, you can choose from slider options, social media icons, SEO-friendly scripts, and unlimited color options to customize your site.
Highlights
- Minimalist design
- Layout optimized for images
- Fully-loaded options panel
- Design features include sliders and social media icons
Price: $49 per year or $99 for a lifetime membership
13. Rosa 2
Rosa 2 is the “sequel” to Rosa, the best-selling restaurant WordPress theme. This responsive and feature-rich design makes it ideal for restaurants, bakeries, bars, and catering companies.
Built for the Gutenberg editor, Rosa 2 comes packed with custom-made blocks, which means you can visually create and edit every part of the website. You can add hero sections with full-width images and videos and parallax scrolling. You can choose from predefined color schemes and fonts or make your own. You can create an online menu fast, grouping items by category, adding prices and discounts, and highlighting best-selling or seasonal dishes.
Rosa 2 also provides an integration with the WooCommerce plugin so you can launch an online food ordering system for your customers. This valuable feature makes patronizing your business easier for customers. It gives you and your team more time to complete the orders that come in.
Highlights
- Responsive
- Optimized for the Gutenberg editor
- Custom-made blocks include hero and menu blocks
- WooCommerce integration for online food ordering system
Pricing:$75 per year or $95 for lifetime access
14. Aneeq
If you’re running a small business on a tight budget, consider using the Aneeq WordPress theme.
Aneeq is a free multi-purpose theme that appeals to bloggers, agencies, and many niches in between. It offers unlimited color options, unique services, blog templates, and a responsive design so you can create a custom site fast. It’s also compatible with the WooCommerce plugin if you want to add a unique storefront to your site.
There’s also a premium version available so you can unlock even more features and demo content.
Highlights
- Services and blog templates
- Responsive design
- Compatible with WooCommerce plugin
- Premium version available
Price: Free
15. Flat
For small businesses that want a colorful and interactive website, try Flat.
Like Ultra, Flat is a theme by Themify. It comes with the drag-and-drop Themify builder, a demo import feature, a customizer panel, and full support for WooCommerce, among other standard features.
What sets Flat apart from other Themify themes is its emphasis on engagement. For example, as visitors scroll down a Flat web page, transitional effects will be triggered so that content fades, slides, drops, or flies in. To make the custom post types (Timeline, Team, Portfolio, and Testimonial) that come with Flat even more unique, you can add highlight circle animations, animated progress bars and timelines, testimonial sliders, and other design features.
Above is a site built with Flat from the Themify showcase.
Highlights
- Drag-and-drop Themify builder
- Timeline, Team, Portfolio, and Testimonial custom post types
- Animated progress bars, timelines, and other effects
- Testimonial slider
Price: $59 for one theme per year, $89 for 42 themes per year, $249 one-time fee for lifetime access
16. Zita
Zita is another free option for small businesses on a budget. Suited for any business niche, including barbershops, yoga studios, and restaurants, Zita is a highly customizable multi-purpose theme.
This theme is compatible with all of the best page builders like Elementor, WPBakery, Beaver Builder, SiteOrigin, and Divi. That means you can create your site simply by dragging and dropping elements on the page. It includes eight unique header layouts and eight footer widgets for more control over the appearance of your website. Zita is also fully responsive and WooCommerce ready.
Highlights
- Compatible with popular page builders
- Header and footer layouts
- Fully responsive
- WooCommerce ready
Price: Free
17. Car Service
Car Service is a responsive theme exclusively designed for auto shops, mechanics, and other small businesses related to automobiles.
Like other themes on this list, the Revolution Slider plugin is bundled with the theme. Uniquely, the premium Cost Calculator for WordPress plugin is also bundled. That way, you can add calculators to the front end of your site so clients can figure out the final cost of a tire replacement, car inspection, or another service.
In addition to 21 page templates, this theme also comes with a one-click demo importer, color picker, and drag-and-drop page builder with over 50 content and design elements so you can get started quickly. To customize your site, Car Service offers sticky columns, Streamline premium icons, and Google Fonts.
If you’re a mechanic, dealership, or anything related to motors or cars, this is a smart choice for you.
Highlights
- Responsive layout
- Cost Calculator for WordPress plugin included
- 21 page templates
- Visual Composer page builder bundled
- One-click demo importer
- Color picker
- Smart sticky columns
Price: $59 for a regular license and six months of support
18. SteadyIncome
Steady Income is a feature-rich WordPress theme specifically designed for digital marketers, bloggers, and entrepreneurs.
In addition to having a fluid, responsive design, SteadyIncome allows you to display ads that are optimized by AdSense, featured products, and your latest blog posts. Other widgets are included for displaying related posts, author information, and social networks. You can also create and add a newsletter subscription form to grow your email list.
It also allows you to upload a custom logo, choose from unlimited colors, add prominent social icons, and create a mega menu, among other attractive functionality.
Highlights
- Fluid responsive design
- Adsense-optimized ads
- Featured product display
- Widgets for related posts, author information, and social networks
Price: $19 per year for individuals and $99.47 for agencies
19. Metro
If you’re a small business that wants a clean, simple website, then Metro is the ideal choice for your website.
Built with the minimalist in mind, Metro offers a range of straightforward layouts to choose from. Choose your layout and then customize the colors of your website to match your brand. To simplify the design process, import the theme with the One-Click Demo Importer. Then, optimize your website storefront with WooCommerce plugins.
With the purchase of the Metro theme, you also get access to the WooCommerce Variation Swatches Pro, WooCommerce Variation Image Gallery, and WP SEO Structured Data Schema Pro plugins for free.
Highlights
- Fully responsive
- Mobile ready
- One-click demo installation
- WooCommerce integration
Price: $35 for a regular license and six months of support
20. Kingo
Kingo is a responsive theme that’s ideal for portfolios and business websites set on booking and scheduling clients. Small businesses, corporate companies, and creative professionals use this theme.
Using the Kingo theme, you can customize your website as you like. This theme offers 15 different homepages, booking and calendar management, and 20 portfolio, video, and gallery layouts. The header, navigation menu, and footers can be customized with Elementor.
Highlights
- Responsive design
- WordPress Customizer
- Booking and calendar management
- Social media integration
Price: $59 for a regular license and six months of support
21. Bodega
Bodega is a responsive multi-purpose theme that is best for small businesses that are focusing on both ecommerce and content marketing, meaning the theme allows for a blog and an online shop.
No matter your niche, Bodega comes with 30 demo designs. Use the editor to customize the header, the title layout, the mega menu, and more. Bodega also allows for video background integration to set your website above the competition. Bodega comes with two WordPress plugins at no cost to you — WPBakery Page Builder and Layerslider Responsive WordPress Slider.
This theme also provides a powerful admin panel where you can customize and add video backgrounds, blog layouts, custom widgets, and more.
Highlights
- Responsive
- 30 demo designs
- Retina ready
- Over 600 Google fonts
- SEO friendly
Price: $79 for a regular license and six months of support
22. Karma
Karma is a responsive, flexible theme that will make your small business website look professional.
Although the Visual Composer plugin is included with the theme, Karma is built and optimized for Elementor, a visual drag-and-drop page builder that you can purchase to customize any of the pre-designed pages included with the theme. In addition to 11 featured demos, Karma comes with 150 pre-made pages, including 15 Service pages, 15 About pages, 15 Contact pages, 11 Portfolio pages, four Pricing pages, FAQ pages, Team pages, and more.
You can start with any of these pre-made pages and change the colors, typography, headers, and footers without coding. You can also add a mega menu, video sliders, social buttons, and more. For additional functionality, you can install the following premium plugins: WooCommerce, Contact Form 7, Booked, and Google Maps.
Highlights
- Bundled with Visual Composer plugin
- 11 demos
- Over 150 pre-made pages
- Compatible with Elementor, WooCommerce, Contact Form 7, and Booked
Price: $59 for a regular license and six months of support
23. Consulting
Consulting is a great WordPress theme for small businesses and startups, particularly in the financial industry.
Consulting comes bundled with the drag-and-drop page builder Visual Composer, which makes it easy for users to build and customize their website according to their style. You can start with any of the 18 custom demos included with this premium theme. Then, customize them with Google fonts, pie charts and graphs, custom sidebars and widgets, and multiple header layouts.
Highlights
- Drag-and-drop page builder bundled
- 18 demo layouts
- Responsive and retina-ready
- Works with built-in WordPress Customizer
Price: $59 for a regular license and six months of support
24. Unos
Unos is an excellent alternative for small businesses looking to keep their design costs low.
Available for free in the WordPress directory, Unos is a minimalist design that’s perfect for getting started on a simple website or ecommerce store. Compatible with all major page builders and plugins, Unos offers a full-width template, nearly one thousand font icons, multiple sidebar and footer layouts, and over 60 social media links for personalizing your site.
Get unlimited sliders, landing pages, floating “sticky” headers, and more with the premium version of Unos.
Highlights
- Full-width template
- Footer and header layouts
- Premium version available
Price: Free
25. Mai Success
Built on the Genesis Framework, Mai Success is designed to be simple to use and flexible to customize.
In addition to offering WordPress’s built-in core functionality like custom logos, featured images, and the new image and video widgets, Mai Success also lets you customize the theme’s settings, colors, and content to create a truly unique experience.
Mai Success is mobile responsive, so your website will be optimized for every browser, device, and screen size. It’s also pre-styled for WooCommerce, so you can easily and quickly set up an online store.
For these reasons, this premium theme appeals to creative agencies, service providers of different sizes, and brick-and-mortar businesses that are going online.
Highlights
- Built on the Genesis Framework
- Expands on WordPress’s core functionality
- Mobile responsive
Price: $99 one-time fee for the theme and framework package or $360 per year for Genesis Pro
26. Enfold
One of the most popular themes in the Theme Forest marketplace is Enfold, a responsive and fully-featured design.
Enfold has 38 demos for all types of business purposes, from gaming to bands to health coaches and everything in between. Any of them can be installed with a single click in your WordPress dashboard. You can then customize them using Enfold’s drag-and-drop editor.
To help you add any kind of shop to your site, Enfold fully supports integration with WooCommerce. It also comes with an integrated form builder to help you convert visitors to your site.
Highlights
- Responsive
- 38 demo designs
- One-click installation
- Custom drag-and-drop editor
- WooCommerce integration
- Integrated form builder
- Responsive
- 80 customizable blocks
- Landing page builder
- Sales Funnel builder
- WooCommerce integration
- SEO optimized
- Constant updates
- Pre-made themes
- One-click installation
- Speed optimization
- WooCommerce integration
- Compatible with popular plugins
- WooCommerce integration
- Responsive
- Accessibility ready
- Display options
- WooCommerce integration
- SEO friendly
- Customizable
- Elementor page builder
Price: Price: $59 for a regular license and six months of support
27. SeedProd
SeedProd, a fully customizable WordPress theme, is a drag-and-drop template — no coding required!
SeedProd has over 200 templates and over 80 customizable blocks that allow you to display static and dynamic content on your pages. Not only is the SeedProd theme responsive and mobile-ready, but it also offers a subscriber management tool built into the theme.
SeedProd fully supports integration with WooCommerce, too. Use this template to promote your online business and sell your merchandise directly from your website.
Highlights
Price: $79 a year for the basic plan
28. Nozama
If there was ever a fully customizable WordPress theme, it is Nozama. Inspired by Amazon, this WordPress theme allows for the integration of WooCommerce. Take your storefront from boring to dazzling by choosing your custom typography, website color scheme, and shop layout.
Nozama can be as simple or as complicated as you want it to be. Choose from the pre-made themes or customize your own website with Elementor editor. And if you have trouble, Nozama offers 24-hour support.
Highlights
Price: $49 for the basic theme and one year of support
29. Storefront
Take the guesswork out of wondering if your WordPress supports WooCommerce and choose the Storefront theme. Storefront is the official WordPress theme from WooCommerce.
The Storefront theme is a free, intuitive theme designed to transform any website into an online shop. Use the theme as a clean, crisp website or build upon Storefront to match your brand by customizing plugins or using a child theme.
Although the Storefront theme might come without all the bells and whistles, you can rest assured your website will properly function with all of the WooCommerce extensions.
Highlights
Price: This these is free, but you can upgrade to the WooCommerce Bundle pack for $5.75 a month.
30. Shoptimizer
Shoptimizer, a WooCommerce-integrated WordPress theme, gives you full control to customize the website exactly how you want it.
Shoptimizer is one of the fastest ecommerce themes on the market. Not only is it fully responsive, but it is designed to turn shop browsers into repeat customers. Each element of the website theme is designed with the customer in mind.
Use this theme to showcase your brand and boost your sales.
Highlights
Price: Price: $59 for a regular license and six months of support
Creating Your Small Business Website
Any of the themes above will help you quickly build and manage a website for your small business. Once you have your theme set up, you can install plugins like HubSpot’s free WordPress plugin that will help you manage your data, convert visitors to customers, and provide an exceptional experience your users will enjoy.
Editor’s note: This post was originally published in June 2020 and has been updated for comprehensiveness.
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